Raised in Los Angeles as an immigrant girl, I grew up in an era where embracing Latin culture and speaking Spanish often felt like a challenge. There was a time when showing our heritage was seen as different or even strange. But I always knew that our culture was something to be celebrated, not hidden.

Now, as the world has come to recognize and appreciate Latin culture, I've found the perfect way to honor and express it: through fashion. This brand was created to celebrate the vibrant traditions and deep pride of the Latino community. It’s for everyone who loves their heritage and wants to share it with the world, wearing their culture with honor and confidence.